The Scrapbook

I spent the day in the Euclid Square Mall office conference room with this scrapbook. It documents the building, opening and advertising of the mall from press clippings. The book begins around 1977 and ends around 1989 when the clippings fill the last pages. There are some entertaining stories contained within. The first clipping posted expresses the concern that the mall will vacate the stores in downtown Euclid. The mall would suffer that very fate and stand virtually empty until a few years ago. The May Co. signed a 35 year lease on a department store sized space sometime in the Eighties. Dillard's purchased the May Co. and still maintains an outlet store in the mall. The mall has been experiencing a rebirth in the last few years that involve several small businesses and a multitude of Churches. This is my attempt to document of the past, present, and future of the Euclid Square Mall. I hope to listen to the people and witness the events that are transforming this one time Cathedral of Capitalism into a new and different kind of place.